Britannia 1947% More History

On August 15th 1947, India gained it’s independence. Instead of a day to remember the history of our country, this day has now become flooded with retail discounts and offers. 20% off on this, 40% off on that and so on.

This Independence Day, Britannia offered something a little different: 1947% More History. We brought 1947’s last few living freedom fighters to every home in India, through Britannia packs. Five brands, Five Freedom Fighters from 1947, Five AR experiences that take you through their stories.